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A Beginner’s Guide to Digital Marketing in China

A population of over 1.4 billion, a market that grows fast, the 2nd biggest economy of the world: China is an exciting opportunity for growth – one you can't ignore. 

But conquering China doesn't come easy. It's not enough to think of Baidu, TMall and Douyin instead of Google, Youtube and Tiktok. You need to understand a digital universe where social media and e-commerce have become one, scattered over highly functional and advanced platforms. Where users are treated as influencers and portals are better than websites. Where lipsticks sell in record numbers when promoted with a video game … and where everything is mobile, from event participation to payment options.

This ebook paves your way to China!

Download your free copy now!