The foolproof guide
for your  website brief 


Writing website specifications can be hard work, but as the wise words of Benjamin Franklin say, “if you fail to plan, you are planning to fail!”. 

This hands-on brief template will help you to write the perfect briefing for your new website and ensure a successful implementation of your project from start to finish. 

☑ Digital strategy essentials

☑ Website scope and goals

☑ Structure and dynamics

☑ Features and functionality

☑ Budget and timeline 

☑ And more!

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